Prime Produce Cutz

Medium: Branding
Role: Designer

This company pre-slices produce before it hits the grocery store. There was only one week to complete the entire project. One design challenge was to make the Z in cutz look respectable. Another challenge was to separate this brand from Amazon Prime, so the words produce cutz had to be prominently featured in the logo. Color options are shown below.

 

Brand

 
ppc.jpg
 
 

Final Two Designs with Color Options

 

Logo Concepts